What are the main sources of information in each EU country in 2025?

What are the main sources of information in each EU country in 2025? - Portugal Business News

Marketing News EU – Here are the main sources of information in each EU country in 2025, including the audience share for TV, radio, newspapers and magazines, search engines, social media platforms, video platforms and AI chatbots, according to a survey by the European Parliament published in October 2025:

Here are the main sources of information in each EU country in 2025:

1 - Belgium

TV – 69%

Radio – 49%

Newspapers & magazines printed or online – 42%

Search Engines – 30%

Social Media Platforms – 36%

Video Platforms – 17%

AI Chatbots – 8%

2 – Bulgaria

TV – 73%

Radio – 32%

Newspapers & magazines printed or online – 23%

Search Engines – 46%

Social Media Platforms – 55%

Video Platforms – 36%

AI Chatbots – 13%

3 - Czechia

TV – 67%

Radio – 28%

Newspapers & magazines printed or online – 25%

Search Engines – 48%

Social Media Platforms – 43%

Video Platforms – 27%

AI Chatbots – 11%

4 - Denmark

TV – 66%

Radio – 40%

Newspapers & magazines printed or online – 51%

Search Engines – 42%

Social Media Platforms – 42%

Video Platforms – 18%

AI Chatbots – 11%

5 - Germany

TV – 70%

Radio – 51%

Newspapers & magazines printed or online – 48%

Search Engines – 43%

Social Media Platforms – 34%

Video Platforms – 27%

AI Chatbots – 9%

6 – Estonia

TV – 61%

Radio – 45%

Newspapers & magazines printed or online – 44%

Search Engines – 36%

Social Media Platforms – 49%

Video Platforms – 30%

AI Chatbots – 10%

7 – Ireland

TV – 62%

Radio – 48%

Newspapers & magazines printed or online – 36%

Search Engines – 41%

Social Media Platforms – 50%

Video Platforms – 25%

AI Chatbots – 9%

8 – Greece

TV – 54%

Radio – 33%

Newspapers & magazines printed or online – 34%

Search Engines – 49%

Social Media Platforms – 56%

Video Platforms – 41%

AI Chatbots – 14%

9 – Spain

TV – 74%

Radio – 43%

Newspapers & magazines printed or online – 42%

Search Engines – 31%

Social Media Platforms – 38%

Video Platforms – 25%

AI Chatbots – 8%

10 – France

TV – 73%

Radio – 45%

Newspapers & magazines printed or online – 38%

Search Engines – 32%

Social Media Platforms – 33%

Video Platforms – 17%

AI Chatbots – 6%

11 – Croatia

TV – 73%

Radio – 43%

Newspapers & magazines printed or online – 27%

Search Engines – 45%

Social Media Platforms – 44%

Video Platforms – 26%

AI Chatbots – 8%

12 – Italy

TV – 75%

Radio – 36%

Newspapers & magazines printed or online – 45%

Search Engines – 44%

Social Media Platforms – 39%

Video Platforms – 24%

AI Chatbots – 9%

13 - Rep. of Cyprus

 

TV – 62%

Radio – 40%

Newspapers & magazines printed or online – 35%

Search Engines – 57%

Social Media Platforms – 76%

Video Platforms – 41%

AI Chatbots – 17%

14 – Latvia

TV – 53%

Radio – 35%

Newspapers & magazines printed or online – 21%

Search Engines – 27%

Social Media Platforms – 56%

Video Platforms – 38%

AI Chatbots – 11%

15 – Lithuania

TV – 60%

Radio – 35%

Newspapers & magazines printed or online – 25%

Search Engines – 51%

Social Media Platforms – 48%

Video Platforms – 41%

AI Chatbots – 15%

16 – Luxembourg

TV – 64%

Radio – 64%

Newspapers & magazines printed or online – 57%

Search Engines – 49%

Social Media Platforms – 46%

Video Platforms – 34%

AI Chatbots – 13%

17 – Hungary

TV – 53%

Radio – 29%

Newspapers & magazines printed or online – 21%

Search Engines – 38%

Social Media Platforms – 55%

Video Platforms – 37%

AI Chatbots – 11%

18 – Malta

TV – 48%

Radio – 27%

Newspapers & magazines printed or online – 38%

Search Engines – 43%

Social Media Platforms – 74%

Video Platforms – 27%

AI Chatbots – 12%

19 – Netherlands

TV – 66%

Radio – 38%

Newspapers & magazines printed or online – 44%

Search Engines – 33%

Social Media Platforms – 35%

Video Platforms – 15%

AI Chatbots – 8%

20 – Austria

TV – 67%

Radio – 52%

Newspapers & magazines printed or online – 54%

Search Engines – 39%

Social Media Platforms – 37%

Video Platforms – 25%

AI Chatbots – 10%

21 – Poland

TV – 70%

Radio – 46%

Newspapers & magazines printed or online – 31%

Search Engines – 47%

Social Media Platforms – 52%

Video Platforms – 33%

AI Chatbots – 11%

22 – Portugal

TV – 80%

Radio – 42%

Newspapers & magazines printed or online – 46%

Search Engines – 43%

Social Media Platforms – 40%

Video Platforms – 22%

AI Chatbots – 10%

23 – Romania

TV – 72%

Radio – 37%

Newspapers & magazines printed or online – 34%

Search Engines – 52%

Social Media Platforms – 48%

Video Platforms – 38%

AI Chatbots – 16%

24 – Slovenia

TV – 63%

Radio – 44%

Newspapers & magazines printed or online – 33%

Search Engines – 49%

Social Media Platforms – 40%

Video Platforms – 27%

AI Chatbots – 16%

25 – Slovakia

TV – 67%

Radio – 41%

Newspapers & magazines printed or online – 26%

Search Engines – 37%

Social Media Platforms – 51%

Video Platforms – 24%

AI Chatbots – 8%

26 – Finland

TV – 71%

Radio – 42%

Newspapers & magazines printed or online – 55%

Search Engines – 43%

Social Media Platforms – 41%

Video Platforms – 25%

AI Chatbots – 7%

27 – Sweden

TV – 66%

Radio – 40%

Newspapers & magazines printed or online – 46%

Search Engines – 41%

Social Media Platforms – 44%

Video Platforms – 26%

AI Chatbots – 11%